Beginning on September 1, Google Play Store will exclude all “Sugar Dating” apps from the store. Along with a number of other updates, Google also revealed this new ban on its help website.
The new limitations on sexual content include a ban on “Sugar Dating” applications. Not only that, but the Google Play Store is also introducing a new Family Policy, enhancing its current Enforcement policy, and previewing app set IDs.
From September 1, all of these updated policies, such as the Device and Network Abuse Policy and the Permissions Policy, will be in force.
A message on the Google Play Console support page informed users of all these recent Google Play Store policy changes. The article highlights a number of regulation changes, but the main one is the prohibition of applications that deal with “paid sexual relationships,” sometimes known as sugar dating.
In order to continue enforcing its blanket ban on sexual content, Google has updated its Inappropriate Content policy. This prohibition will target still-accessible apps like SDM, Spoil, Sugar Daddy, and Suger Daddy in the Google Play Store.
A developer preview of the app set ID for analytics or fraud prevention will be available on the Google Play Store starting on September 1. Along with additional limitations, Google is also introducing new Family Policy requirements.
This applies to the identifiers used in the platform’s child-targeting apps. Google has also stated that, with the exception of ad ID modifications, developers must abide by all policy changes by September 1.
A new section has also been added to the Enforcement policy. This new disclaimer specifies, among other things, that developer accounts that are inactive or abandoned will be canceled once they have lain dormant for more than a year.
Additionally, the updated User Data policy forbids the association of persistent device identifiers with sensitive and private information. The User Data policy will see this particular adjustment, which will take effect on October 28 and introduce a new section on data privacy and security.
Google is also revising regulations like inappropriate content regulation. On September 15, Google Play Store will amend its Financial Services policy, which will “clarify the concept of the entire cost of the loan and require all personal loan apps to be correctly categorized under the Finance category.”
Google is also introducing additional specifications for personal loan applications in nations like Indonesia and India.
The Store Listing and Promotion policy will be amended starting on September 29 to forbid the use of spam text and visuals in app titles, icons, and developer names. On October 4, Google will also update its Ads policy to reflect changes in how Android advertising ID is used.