Love Bait Arrives on Netflix May 2027 With Woo Do Hwan and Chae Soo Bin
Two new titles are arriving on Netflix in May 2027, including the highly anticipated romance thriller Love Bait. This South Korean drama stars Woo Do Hwan and Chae Soo Bin and is based on the popular webnovel Flowers Are Bait. We are tracking all the essential details about Love Bait, including its plot, cast, production schedule, and anticipated release on Netflix.
Love Bait: Plot, Cast, and Production Details
Love Bait is an upcoming South Korean psychological romance-thriller adapted from the webnovel Flowers Are Bait by Geon Eomul Nyeo. The series is penned by Kim Yi Young, known for her work on Haechi, Dong Yi, and Netflix’s Celebrity.
The creative team behind Love Bait has yet to announce a director for the production. Filming for the K-drama is slated to commence in October 2026.
The drama centers on Kwon Chae U, a brilliant but psychopathic heir to a powerful conglomerate who has never experienced love. His life takes an unexpected turn when he encounters So Yi Yeon, an arborist who has lost all belief in love.
Their paths cross, leading to an improbable development where the man incapable of love begins to change, and the woman who closed her heart confronts feelings she thought were buried.
The confirmed lead actors for Love Bait are Woo Do Hwan as Kwon Chae U and Chae Soo Bin as So Yi Yeon. Woo Do Hwan is recognized for his roles in Netflix’s Bloodhounds and Mr. Plankton.
Chae Soo Bin has appeared in Netflix Originals like The Fabulous and is set to star in the upcoming Take Charge of My Heart. Her film credits include Hijack 1971.
Woo Do Hwan’s character, Kwon Chae U, is described as the second son of the Suguk Group, possessing exceptional looks, intelligence, and academic achievements. However, a congenital frontal lobe dysfunction results in psychopathic tendencies. The drama is expected to intricately depict his transformation as he falls in love with So Yi Yeon.
Chae Soo Bin’s character, So Yi Yeon, grew up feeling isolated and faced discrimination, leading her to distrust love and people. She becomes confused as she witnesses Kwon Chae-woori’s intense obsession evolve into genuine love.
Love Bait Netflix Release Date and Schedule
While an official release date has not been finalized, Love Bait is confirmed to air on SBS in May 2027. The series is scheduled for a Wednesday and Thursday time slot.
Therefore, potential premiere dates include May 5, May 12, May 19, and May 26. The K-drama will consist of 12 episodes, with each episode running approximately 70 minutes.
Love Bait is also slated for a simultaneous release on Netflix. Viewers will be able to stream the episodes on Netflix on the same day as their Korean broadcast.
This dual release strategy aims to make the series accessible to a global audience shortly after its initial airing in South Korea. Release dates are subject to change as production progresses.
| Status | Platform | Schedule | Release Window |
|---|---|---|---|
| Confirmed | SBS | Wednesdays and Thursdays | May 2027 |
| Confirmed | Netflix | Simultaneous with SBS broadcast | May 2027 |
Frequently Asked Questions
What is the genre of Love Bait?
Love Bait is described as a psychological romance-thriller. The story explores complex emotional themes and interpersonal dynamics between its lead characters.
Who are the main actors in Love Bait?
The lead roles in Love Bait are played by Woo Do Hwan as Kwon Chae U and Chae Soo Bin as So Yi Yeon.
Is Love Bait based on a webnovel?
Yes, Love Bait is an adaptation of the popular webnovel titled Flowers Are Bait, written by Geon Eomul Nyeo.
When will Love Bait be released?
Love Bait is confirmed for a May 2027 release, airing on SBS and simultaneously on Netflix. Specific premiere dates are anticipated in May 2027.
This list is re-checked monthly.
